<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet href="/rss/styles.xsl" type="text/xsl"?><rss version="2.0"><channel><title>The Ledger — oriz</title><description>Field notes for founders and freelancers: validating ideas cheaply, pricing your work, and landing the first ten customers.</description><link>https://business-blog.oriz.in/</link><language>en</language><managingEditor>whyiswhen@gmail.com (Chirag Singhal)</managingEditor><webMaster>whyiswhen@gmail.com (Chirag Singhal)</webMaster><item><title>Validate a startup idea for under ₹5,000</title><link>https://business-blog.oriz.in/blog/validate-startup-idea-cheaply/</link><guid isPermaLink="true">https://business-blog.oriz.in/blog/validate-startup-idea-cheaply/</guid><description>Skip the year-long build. Six cheap tests that tell you whether anyone will pay — landing pages, concierge delivery, pre-sales, and the one metric that actually matters.</description><pubDate>Sat, 08 Aug 2026 00:00:00 GMT</pubDate><category>startups</category><category>validation</category><category>mvp</category><category>customer-development</category><category>founders</category><author>whyiswhen@gmail.com (Chirag Singhal)</author></item><item><title>Freelance pricing that actually works</title><link>https://business-blog.oriz.in/blog/freelance-pricing-that-works/</link><guid isPermaLink="true">https://business-blog.oriz.in/blog/freelance-pricing-that-works/</guid><description>Stop charging by the hour. A practical guide to value-based rates, the day-rate floor, scope control, and raising prices without losing the clients worth keeping.</description><pubDate>Thu, 06 Aug 2026 00:00:00 GMT</pubDate><category>freelance</category><category>pricing</category><category>rates</category><category>money</category><category>consulting</category><author>whyiswhen@gmail.com (Chirag Singhal)</author></item><item><title>How to get your first 10 customers</title><link>https://business-blog.oriz.in/blog/first-10-customers/</link><guid isPermaLink="true">https://business-blog.oriz.in/blog/first-10-customers/</guid><description>The unscalable playbook for going from zero to ten paying customers — where to find them, how to reach out without being spam, and why the first ten teach you everything.</description><pubDate>Tue, 04 Aug 2026 00:00:00 GMT</pubDate><category>growth</category><category>sales</category><category>customer-acquisition</category><category>startups</category><category>founders</category><author>whyiswhen@gmail.com (Chirag Singhal)</author></item></channel></rss>